Journal of Marketing Research

Journal of Marketing Research, American Marketing Association tarafından iki ayda bir yayınlanan hakemli akademik bir dergidir. 1964 yılında kurulmuştur ve pazarlama araştırmasının tüm yönlerini kapsar.^[1]^[2]^[3] Journal Citation Reports'a göre derginin 2019 etki faktörü 4.200'dür.^[4] Kurucu editör Robert Ferber'di .

^ Churchill (1982). ""JMR" Editorial Policies and Philosophy". Journal of Marketing Research. 19 (3): 283-287. doi:10.2307/3151562.
^ Huber (2014). "A topical history of JMR". Journal of Marketing Research. 51 (1): 84-91. doi:10.1509/jmr.51.1.02.
^ Rajdeep Grewal (2017) Journal of Marketing Research: Looking Forward. Journal of Marketing Research: February 2017, Vol. 54, No. 1, pp. 1-4.
^ "Journal of Marketing Research". 2019 Journal Citation Reports. Web of Science. Clarivate Analytics. 2019.

[1] Churchill (1982). ""JMR" Editorial Policies and Philosophy". Journal of Marketing Research. 19 (3): 283-287. doi:10.2307/3151562.

[2] Huber (2014). "A topical history of JMR". Journal of Marketing Research. 51 (1): 84-91. doi:10.1509/jmr.51.1.02.

[3] Rajdeep Grewal (2017) Journal of Marketing Research: Looking Forward. Journal of Marketing Research: February 2017, Vol. 54, No. 1, pp. 1-4.

[WoS-4] "Journal of Marketing Research". 2019 Journal Citation Reports. Web of Science. Clarivate Analytics. 2019.

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